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  1. Walmart just defined how AI agents should shop: how its approach differs from Amazon’s
    Insight | October 30, 2026

    Walmart just defined how AI agents should shop: how its approach differs from Amazon’s

    13 min read - On 21 October 2026, Walmart announced a framework for how AI agents can shop on behalf of its customers. The announcement introduced three interconnected...

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  2. PHP2Shell patches are available: how Magento merchants should protect their stores before peak season
    Insight | October 29, 2026

    PHP2Shell patches are available: how Magento merchants should protect their stores before peak season

    14 min read - On 21 October 2026, PHP released security updates for two critical remote code execution vulnerabilities, CVE-2026-109618 and CVE-2026-109619, collectively known as PHP2Shell. Both carry a CVSS v4.0 severity rating of 9.2 out of 10. Sansec published ...

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  3. Google, AmEx and Shopify moved on agentic commerce trust in the same week: what merchants need to understand
    Insight | October 28, 2026

    Google, AmEx and Shopify moved on agentic commerce trust in the same week: what merchants need to understand

    17 min read - Within four days in October, three major commerce and payments companies moved different parts of the agentic commerce trust layer forward: American Express: on 13 October, ...

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  4. Three major retailers attacked in one week: why eCommerce businesses should rethink peak season security
    Insight | October 23, 2026

    Three major retailers attacked in one week: why eCommerce businesses should rethink peak season security

    17 min read - Within a week in October 2026, three significant retail cyber incidents came into view: ASOS: began investigating unauthorised activity on 6 October, later confirming that an unauthorised party obtained an employee's login credentials...

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  5. Tariffs added 2.9 percentage points to consumer goods inflation, and eCommerce merchants need to rethink pricing before peak season
    Insight | October 21, 2026

    Tariffs added 2.9 percentage points to consumer goods inflation, and eCommerce merchants need to rethink pricing before peak season

    10 min read - On 6 October, the New York Fed published research quantifying what eCommerce merchants have felt in their margins for months: tariffs imposed since...

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  6. ChatGPT's virtual try-on just turned AI from a shopping assistant into a fitting room: eCommerce brands need to rethink who controls the product experience
    Insight | October 20, 2026

    ChatGPT's virtual try-on just turned AI from a shopping assistant into a fitting room: eCommerce brands need to rethink who controls the product experience

    14 min read - On 1 October 2026, OpenAI launched virtual try-on for ChatGPT. Users can now take or upload a selfie, click a Try on button next to clothing and accessories, and generate an image showing how...

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  7. TikTok just launched an AI shopping agent and one-click checkout: every eCommerce brand needs to decide who owns the customer journey
    Insight | October 19, 2026

    TikTok just launched an AI shopping agent and one-click checkout: every eCommerce brand needs to decide who owns the customer journey

    15 min read - On 5 October, TikTok announced Shopping Assistant, a conversational AI agent that helps users discover and purchase...

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  8. GLP-1 medications are reshaping eCommerce operations: from sizing to returns to product data
    Insight | October 13, 2026

    GLP-1 medications are reshaping eCommerce operations: from sizing to returns to product data

    13 min read - A customer’s last purchase tells you what size they bought then, not necessarily what fits them now. Measurements and fit preferences can change, making previous purchases a less reliable guide to the next order. For apparel eCommerce merchants, that creates practical questions about size demand, product information and returns. ...

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  9. Nike just extended parts of its turnaround timeline, and every eCommerce business should study what went wrong with its DTC-heavy strategy
    Insight | October 12, 2026

    Nike just extended parts of its turnaround timeline, and every eCommerce business should study what went wrong with its DTC-heavy strategy

    14 min read - Nike announced another operational reset this week, introducing its new Pace operating model, signalling fewer roles over time and acknowledging “significant work...

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  10. AI-referred shoppers generated 43% more revenue per visit: what it means for merchants
    Insight | October 09, 2026

    AI-referred shoppers generated 43% more revenue per visit: what it means for merchants

    16 min read - Adobe’s 2026 holiday shopping forecast, released on 28 September, includes a data point merchants should note. In August 2026, AI-referred visits to US retail sites generated...

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  11. DoorDash plans nationwide rollout of doorstep retail returns: what eCommerce merchants should consider
    Insight | October 08, 2026

    DoorDash plans nationwide rollout of doorstep retail returns: what eCommerce merchants should consider

    17 min read - DoorDash has introduced Dasher Returns, a service that allows US consumers to arrange doorstep collection for eligible retail orders purchased through DoorDash. The service is currently available in selected cities and, according to ...

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  12. Best Buy is launching on TikTok Shop with nearly 10,000 products: what it means for eCommerce merchants
    Insight | October 07, 2026

    Best Buy is launching on TikTok Shop with nearly 10,000 products: what it means for eCommerce merchants

    17 min read - Best Buy announced on 22 September that it will launch on TikTok Shop in the US in late October 2026, with nearly 10,000 products from brands including Microsoft, Dyson, Bose and Oura. According to ...

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  13. Tapestry lets customers buy Coach and Kate Spade inside Google Gemini
    Insight | October 02, 2026

    Tapestry lets customers buy Coach and Kate Spade inside Google Gemini

    14 min read - On 16 September 2026, Tapestry announced that shoppers in the US could purchase Coach and Kate Spade products directly within Google Search, including AI Mode, and the Gemini app, without visiting the brands’ websites. According to Tapestry’s...

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  14. Amazon blocked Meta’s Muse shopping agent: what it means for agentic commerce
    Insight | October 02, 2026

    Amazon blocked Meta’s Muse shopping agent: what it means for agentic commerce

    12 min read - Amazon’s decision to block Meta’s Muse shopping agent highlights an emerging question for eCommerce merchants: which AI services can discover their products and complete purchases on customers’ behalf? On 20 September 2026, ...

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  15. Primark announces home delivery in Great Britain: an eCommerce channel strategy lesson
    Insight | September 30, 2026

    Primark announces home delivery in Great Britain: an eCommerce channel strategy lesson

    10 min read - On 10 September 2026, Primark’s parent company, Associated British Foods (ABF), announced plans to introduce home delivery in Great Britain. Its September trading update did not specify...

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  16. Amazon is now selling ChatGPT ads through its DSP, and eCommerce advertisers need to understand what just changed
    Insight | September 28, 2026

    Amazon is now selling ChatGPT ads through its DSP, and eCommerce advertisers need to understand what just changed

    9 min read - The two most powerful forces in digital advertising just connected. Amazon is now piloting access to ChatGPT Ads through Amazon DSP, letting US advertisers extend their campaigns into conversational AI surfaces directly from their existing Amazon media buying workflows. This is not a partnership announcement...

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  17. Two GEO experiments just challenged everything eCommerce brands think they know about AI visibility
    Insight | September 24, 2026

    Two GEO experiments just challenged everything eCommerce brands think they know about AI visibility

    11 min read - New experimental evidence from two controlled Generative Engine Optimisation (GEO) tests should make every eCommerce brand reconsider where they are spending their AI visibility budget. The central finding: the sources that mention you may matter more for your visibility in AI-generated responses than the content you control. ...

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  18. AI Overviews are silently reshaping which shopping ads get seen, and most eCommerce advertisers do not know it
    Insight | September 18, 2026

    AI Overviews are silently reshaping which shopping ads get seen, and most eCommerce advertisers do not know it

    9 min read - On 7 September 2026, Mike Ryan, Head of eCommerce at Smarter Ecommerce, published benchmark analysis that every eCommerce advertiser should be reading right now. As Search Engine Land reported...

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  19. Anthropic's commerce agent blueprint gives every eCommerce merchant a head start on agentic commerce, but the hard part is still yours
    Insight | September 17, 2026

    Anthropic's commerce agent blueprint gives every eCommerce merchant a head start on agentic commerce, but the hard part is still yours

    10 min read - On 2 September 2026, Anthropic open-sourced Claude Commerce Agents, an Apache 2.0 reference blueprint containing a shopping agent, a merchant agent, and complete example implementations for retail, travel...

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  20. Petco lost millions on its loyalty programme, and every eCommerce business should learn why before peak season
    Insight | September 16, 2026

    Petco lost millions on its loyalty programme, and every eCommerce business should learn why before peak season

    11 min read - When Petco's CEO Joel Anderson told analysts on the Q2 2026 earnings call that "customer point redemption volumes far exceeded our initial projections," he was describing one of the most expensive loyalty programme mistakes a retailer can make: designing a programme that customers actually love, without properly modelling what that looks like at scale...

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